Atlantic-Pacific’s creator, Blair Eadie can be considered a real fashion influencer. She started as a Gap Inc merchandiser 11 years ago and has been part of the fashion world ever since. She has built up a substantial social media following, including over 1.1 million Instagram followers.
Blair recognized how street style was shaping fashion and created Atlantic-Pacific in 2010 to help develop the conversation. Since then she has noticed the industry reshape from the inside out.
She has worked as an influencer with many brands, including CoverGirl, Gucci, Nordstrom, Target, Tory Burch, Sephora, and many more. She has also collaborated on global campaigns with luxury brands such as Vogue, Elle, Harper’s Bazaar, Who What Wear, Refinery 29, Style Watch, and more.
She has ensured that Atlantic-Pacific is a highly visual platform, showcasing eye-catching fashion.
Typical recent articles include:
- Summer Yellow Picks – Which Hue are You?
- Window Shopping: Mixed and Matched
- Reformation Rainbow
2. Chronicles of Her
Australian style expert, Carmen Hamilton, created the Chronicles of Her blog in 2011. It aims to be a daily destination about real style and life. Carmen curates the bog, aided by a team of other fashion identities.
It features many of the coolest women from around the world, showcasing the outfits they wear on a daily basis.
The Chronicles of Her also aims to educate, teaching fashion and beauty tricks to the blog’s followers.
Some of their most popular articles of all time are:
- How To: Fake Flawless Skin in 4 Steps
- 9 Timeless Pieces Every Woman Needs
- French Girl Style – The Ultimate Shopping Guide
- How To: Carmen’s Textured Hair (Video)
- How To: White Shirt Styling 101 (1 Shirt, 5 Ways)
3. The Daileigh
The Daileigh’s Ashleigh Hutchinson offers articles and courses to help her readers build the perfect closet. She aims to help women aged 20-70 to create a style they love. Ashleigh includes quite a few fashion eBooks on her site, as well as blog posts and beautiful fashion photography. She even holds online webinars to help people improve their fashion sense.
The Daileigh is very much Ashleigh’s per project. She stresses that she built the site herself, without a team. She does acknowledge the support of her family and friends, however.
Many of her posts are “How Tos,” often adapted to suit a particular subsection of her audience. For instance, she has written three distinct posts:
- How To Wear Shorts In Your 40’s
- How To Wear Shorts In Your 50’s
- How To Wear Shorts In Your 60’s
She has also written core articles such as:
- Wardrobe Essentials
- How to Build a Classic Wardrobe
- How to Wear Your Clothes in Different Seasons
4. Egg Canvas
Egg Canvas is the visual journal of NYC-based design director and photographer, Erica Choi. It focuses on fashion, beauty, travel, and lifestyle.
Erica gained inspiration for the blog’s name from her childhood nickname that implied her face shape resembled that of an egg. She sees the words ‘egg’ and ‘canvas’ as working together to represent creating life as a blank canvas.
As with many of the blogs, the posts on Egg Canvas are predominantly visual – with the main text being the occasional photo caption supplemented with a few paragraphs of explanation where necessary.
The blog also includes a sizeable section showcasing the latest New York Fashion Week.
5. The Fashion Guitar
The Fashion Guitar is the online home of Dutch-born Charlotte Groeneveld-Van Haren. Charlotte is now a New York-based mother of two.
Charlotte had worked with several fashion blogs in a former job, so decided that she would like to create one herself. With the arrival of her children, she also started to cater to mothers and mothers-to-be.
Charlotte loves the opportunity to work with her favorite brands and designers – but she only collaborates if she feels a genuine connection.
The Fashion Guitar splits its posts into:
- Brand Collaborations
- Editorial Shoots
- Fashion Week
- Mamma Fashion
- 5 Days 5 Ways